We are your connection to CBC’s Global Client Solutions

By Jim Reed

Brokers and sales associate at CBC Benchmark have access to resources to serve the needs of companies with significant real estate portfolios.  Coldwell Banker Commercial is a wholly owned subsidiary of Realogy, Inc., one of the largest real estate services holding companies in the world.  Realogy’s Global Client Solutions provides Strategic Planning, Transaction Management, Project Management, Facilities Management and Lease Administration services in all aspects of commercial real estate: Office, Industrial, Retail and specialty services, with a single point of contact and real estate expertise through Coldwell Banker Commercial brokerages.

The Global Client Solutions Team states its mission like this: “Realogy Global Client Solutions LLC is part of a multi billion-dollar corporation that delivers integrated real estate services worldwide, and our day-to-day interaction with clients is highly personal. Our approach provides clients with a global footprint and local market brokerage and real estate expertise through Coldwell Banker Commercial.”

“The Global Client Solutions Team’s approach is consultative- we take the time to learn our clients’ business, understand their internal processes, their business drivers and their corporate goals and objectives. We are best-in-class, because we then tailor a solution that matches their need with our affiliated companies to deliver the optimal solution that brings leading practices to the client."

They use the word “Global”, but this solution provides value to national, regional or statewide firms as well.  We can provide companies assistance with their real estate portfolio that is “Beyond Brokerage”, such as:

• Tenant Representation
•  Acquisition services
• Disposition services
• Blending or extending leases
• Lease administration
• Project management
• Property and facilities management
• Distressed asset and REO services
• Appraisal and valuation services

Realogy is focused on client needs.  Successful outcomes occur with companies that are:

• Looking for a strategic partner- Companies with a greater overall strategic view of its business and processes; not necessarily preoccupied with day-to-day operations.
• Goal driven- Companies that have strategic goals and objectives will be more successful with an overall solution.
• Centralized corporate real estate function/management- A company that has centralized decision-making and management has a much easier time driving process than one that is decentralized.
• Receptive to technology- A company that is receptive to technology will be better positioned to benefit from our business systems than one that is technologically constrained.
• Growing or consolidating not static- Acquiring or selling property, consolidating locations, expanding into new markets.
• Open to change- A company that is open to change will be more willing to allow the account management team to make improvements in the way business is done, than a company that generally is resistant change.  A company that is willing to partner with the account management team will be more open to change and new ideas than a company that views itself as an employer or a purchaser of commoditized services.

Your CBC Benchmark broker or sale associate is your connection to this solution and can be consulted to discuss the process.  For more information, contact me at (904) 421-8556.

Realogy has many success stories and case studies, which I will share in future posts.